Fractional

Director of Performance Marketing

for

DTC

startups

10x your customer acquisition. Work with marketers with decades of experience, who multiply revenue at every startup. It's nuts.

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Meet your perfect candidate in 47 hours 🥳

Our CMOs have led marketing leadership roles at

BECOME A UNICORN

Growth Roadmap

Conversion Rate Optimization

Board & Investor Reporting

Go-to-market Strategy

Brand Positioning &Messaging

SEO & Paid Media Strategy

Brand Positioning &Messaging

Conversion Rate Optimization

Board & Investor Reporting

Go-to-market Strategy

SEO & Paid Media Strategy

Growth Roadmap

Why successful founders obsess over their

Fractional

Director of Performance Marketing

Ditch greedy growth leaders wanting your equity

Forget spending 6-figure salaries and healthcare benefits on full-time hires. We love cost-conscious founders.
‍
Our team joins you for a monthly subscription. Low risk - scale our hours based on the volume of work.

And no long-term commitment unless you like them, a lot.

All your embarrassing questions answered

"How do I measure marketing ROI? Is it too late for SEO? How do I lower my CAC for Meta ads? What CRM should I pick?"

Our team won the Emmy's for fastest response times. They've got your back so your Google search history isn't flooded.

Perfect replacement in-between hires

Your full-time CMO just left? That's fine, our team instantly steps in to keep your momentum.

Plus, our team has access to A+ marketers to execute on the strategy and playbooks we build for you.

It's like hiring an entire marketing team, for the price of one. Crazy.

Here are some immediate benefits
you'll get :)

Check your blindspot

Investigate every angle

Leave no stone unturned. With a full funnel audit, get a complete picture of missed opportunities you can use to earn more customers profitably.

Embrace predictable revenue

Stop randomly doing marketing tasks hoping it'll bring in paying users. Build a step-by-step plan for the tactics that make the most sense at your stage.

Ditch the bias,
let's talk numbers.

Measure direct impact to revenue

Investors love this one simple trick. Identify the real effect that your marketing tasks have on your KPIs & bottom line, so you can build a defensible marketing strategy.

Bring all teams on the same page

"Happify" your Customer Success, Sales and Marketing teams so they work on the same data and tech stack, to drive the same KPIs.

You're growing or dying. There is no in-between.

Un-tangle your positioning

Be absolutely certain your customers go "AHA!" when they see your positioning on your website and marketing channels. Embrace product marketing to its fullest.

Stop guessing, start testing

Be notorious for lowering CAC and increasing LTV by consistently testing your data across your channels and scaling profitably. Spoiler: it works.

Attract the best talent because you deserve it

Overhaul crappy hiring practices

Our CMOs are scandalous for sniffing a good marketing hire from a great one. Need help hiring someone? Just ask your CMO how, she knows it all.

Just steal our playbooks, seriously

Stop reinventing the wheel. It's the 21st century, and every glorious marketing tactic has a playbook or framework. Ask your CMO for their processes they use to multiple revenue at startups. Spoiler: it works.

Let us find The One™

Director of Performance Marketing

who's a perfect match for you.

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We promise our intern will email you in 20 minutes 💍

Watch why CEOs and leaders keep raving about us

Karyn drove Flexport's marketing team through a period of unbelievable growth and transformation. She is an inspiring leader, exceptional storyteller, and high-integrity marketing professional who can help any marketing team take things to the next level.

We were super lucky to have her lead marketing for us, building our positioning, branding, and performance execution muscles all at the same time.

Josh gave us a structure for a go to market strategy for three of my startups, which helped us focus our efforts and generate more and better ideas.

We’ve gained clarity on positioning, target customer and ICP, built personas and value propositions that have guided all our marketing efforts across channels.

Karyn is a knowledgeable, well rounded and passionate integrated Marketing leader.

Her boundless positive energy combined with her deep experience were critical in building the team that delivered marketing programs with measurable results.

Karyn worked tirelessly to align the Sales and Marketing organizations.

Karyn is one of the most dedicated people that I have worked with.

Karyn is super high energy and extremely sales and result orientated. She is consistent in her delivery of high quality marketing programs that are focused, impactful and aligned to both the corporate messaging and sales needs.

Karyn will give her time to anyone who needs it, and always delivers on her promises, on time.